Right now, we are living longer, getting sicker earlier, and are forced to navigate a health ecosystem far more complex than a “Game of Thrones” plot line. The time has come to adopt the strategic consumer engagement initiatives from successful outside industries, such as consumer products, retail, and media companies, to get healthcare on a sustainable trajectory. Join key leaders from EY and Samsung for an eye-opening discussion on how embedding these industries into healthcare will reshape the way we engage with our health and redefine what it means to be a healthcare provider.