Kristina is an EY Partner and is the Global Leader responsible for Consumer Industries. In this capacity Kristina is responsible for defining and implementing the EY strategy for Consumer Products/Retail/ Agribusiness and for ensuring that EY’s global clients are well served across geographies. Kristina is also the architect of EY’s point of view around the future consumer and is the sponsor of the signature FutureConsumer.Now program. Prior to this role at EY, Kristina was the Emerging Markets Leader for Consumer Industries and was based in Istanbul. Kristina previously sat on Medtronic’s ($15bn Fortune 500 medtech firm) Global Consumer Marketing Advisory Board helping the company examine global market opportunities. She has also previously been an advisor to the Board and to the CEO of Rabee Securities/Melak Investments which operates across MENA. Furthermore, Kristina is currently a member of the Financial Times’ ‘Global Board Ready Women’ group.