Lisa Bacus is Executive Vice President and Chief Marketing Officer at Cigna. She is responsible for Cigna’s global marketing and communications capabilities.
Bacus joined the company in May of 2013 after a successful 22-year career with the Ford Motor Company, followed by five years at American Family Insurance where she served as Executive Vice President and Chief Marketer, overseeing all marketing, public relations, communications and actuarial functions.
Bacus has won numerous marketing awards, including four Effie awards, for various business and marketing efforts. She has also been recognized with numerous leadership and civic awards. She serves on several boards in both the for-profit and non-profit sectors, and is actively involved in the community. She channels her passion for education by providing scholarships for high school students to attend college.
Bacus earned undergraduate BA and BS degrees from Northern Arizona University and an MBA from Duke University.